{"title":"Frugi Autumn Winter Collection 2025","description":"\u003cp data-start=\"127\" data-end=\"193\"\u003e\u003cstrong data-start=\"127\" data-end=\"193\"\u003e🍁 Simply So Lovely x Frugi – Autumn Winter Collection 2025 🍂\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"195\" data-end=\"531\"\u003eGet little wardrobes ready for cooler days and classroom adventures with the brand-new \u003cstrong data-start=\"282\" data-end=\"319\"\u003eAutumn Winter Collection by Frugi\u003c\/strong\u003e, available now at \u003cem data-start=\"338\" data-end=\"356\"\u003eSimply So Lovely\u003c\/em\u003e! Crafted with care from \u003cstrong data-start=\"381\" data-end=\"399\"\u003eorganic cotton\u003c\/strong\u003e and \u003cstrong data-start=\"404\" data-end=\"426\"\u003erecycled polyester\u003c\/strong\u003e, this cosy, colourful collection blends planet-friendly fabrics with playful style and everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"533\" data-end=\"806\"\u003eFrom first steps to first lessons, this range has something for every child aged \u003cstrong data-start=\"614\" data-end=\"639\"\u003e12 months to 12 years\u003c\/strong\u003e. Whether it’s a warm jacket for the school run or a soft knit for weekend walks, Frugi’s commitment to sustainability meets cheerful designs that kids \u003cem data-start=\"791\" data-end=\"797\"\u003elove\u003c\/em\u003e to wear.\u003c\/p\u003e\n\u003cp data-start=\"808\" data-end=\"1061\"\u003e🧥 \u003cstrong data-start=\"811\" data-end=\"835\"\u003eBack to School Coats\u003c\/strong\u003e\u003cbr data-start=\"835\" data-end=\"838\"\u003eRain or shine, Frugi’s coats and puddle busters are made to keep your little ones warm, dry, and happy. Featuring fun prints, reflective details, and fleece linings, they’re perfect for playgrounds and puddle-jumping alike.\u003c\/p\u003e\n\u003cp data-start=\"1063\" data-end=\"1296\"\u003e🎒 \u003cstrong data-start=\"1066\" data-end=\"1092\"\u003eAccessories That Shine\u003c\/strong\u003e\u003cbr data-start=\"1092\" data-end=\"1095\"\u003eTop off the look with matching \u003cstrong data-start=\"1126\" data-end=\"1167\"\u003ehats, mittens, scarves, and backpacks\u003c\/strong\u003e — all thoughtfully designed to mix and match with your child’s winter wardrobe. Everything is soft, safe, and easy to wash, too!\u003c\/p\u003e\n\u003cp data-start=\"1298\" data-end=\"1570\"\u003e🧡 \u003cstrong data-start=\"1301\" data-end=\"1322\"\u003eWhy Choose Frugi?\u003c\/strong\u003e\u003cbr data-start=\"1322\" data-end=\"1325\"\u003eEvery piece is made with \u003cstrong data-start=\"1350\" data-end=\"1383\"\u003eGOTS-certified organic cotton\u003c\/strong\u003e and \u003cstrong data-start=\"1388\" data-end=\"1410\"\u003erecycled materials\u003c\/strong\u003e, free from harsh chemicals and kind to delicate skin. By choosing Frugi, you’re supporting ethical farming, reducing waste, and helping build a greener future.\u003c\/p\u003e\n\u003cp data-start=\"1572\" data-end=\"1798\"\u003e✨ \u003cstrong data-start=\"1574\" data-end=\"1604\"\u003eShop Smarter, Dress Kinder\u003c\/strong\u003e\u003cbr data-start=\"1604\" data-end=\"1607\"\u003eThis season, let your child’s style shine while keeping sustainability at heart. And as a warm welcome to our eco-conscious family, enjoy \u003cstrong data-start=\"1745\" data-end=\"1773\"\u003e15% off your first order\u003c\/strong\u003e with code \u003cstrong data-start=\"1784\" data-end=\"1797\"\u003eWELCOME15\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"1800\" data-end=\"1871\"\u003eWrap them up in comfort. Dress them in joy. Only at \u003cem data-start=\"1852\" data-end=\"1870\"\u003eSimply So Lovely\u003c\/em\u003e.\u003c\/p\u003e","products":[{"product_id":"childrens-frugi-pyjamas-jamie-jim-jams-white-giraffes-cosmo-stripe-organic-cotton-pyjama-kids-clothing-copy","title":"Children's Frugi Pyjamas:: Jamie Jim Jams White Giraffes\/Cosmo Stripe, Organic Cotton Pyjama-Kid's Clothing","description":"\u003cp\u003eThese Organic Cotton Long sleeved giraffe pyjamas are so beautiful. These giraffe Frugi Pyjamas are soft and comfortable. 100% GOTS organic cotton. 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Plus, these PJs feature extendable cuffs that are designed to grow alongside your little one's growth spurts!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct code:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePJA210\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-xs-24 col-sm-12 col-md-8\"\u003e\n\u003cdiv id=\"model-also-wearing-container\" class=\"product-information-container no-margin\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-information-container\"\u003e\n\u003ch2\u003eDetails\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMain:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMade from 100% Organic Cotton Interlock\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop Lining:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eMade from 100% Organic Cotton Single Jersey\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeckband \u0026amp; Cuffs:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eMade from 95% Organic Cotton Rib and 5% stretchy Elastane\u003c\/li\u003e\n\u003cli\u003eIn fab and colourful Frugi designs\u003c\/li\u003e\n\u003cli\u003eLong-sleeved top with a printed back label\u003c\/li\u003e\n\u003cli\u003eRaglan style long sleeves\u003c\/li\u003e\n\u003cli\u003eComfy elasticated waistband\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSizes up to 4 years:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePopper fastenings on the front for easy-peasy dressing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCut4cloth:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSizes up to 3 years are designed to fit over cloth nappies\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePLEASE NOTE:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eThe all-over print and block colour continues onto the back of these kids' pyjamas\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eKEEP AWAY FROM FIRE\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eGOTS Organic\u003c\/li\u003e\n\u003cli\u003eCertified by Soil Association Certification\u003c\/li\u003e\n\u003cli\u003eLicence Number DK22283\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eLove the planet you play on\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Frugi","offers":[{"title":"3-4 (4yrs) 104cm","offer_id":54901513060735,"sku":"","price":35.0,"currency_code":"GBP","in_stock":false},{"title":"4-5 (5yrs) 110cm","offer_id":51621613371775,"sku":null,"price":35.0,"currency_code":"GBP","in_stock":true},{"title":"5-6 (6yrs) 116cm","offer_id":51621613404543,"sku":null,"price":37.0,"currency_code":"GBP","in_stock":false},{"title":"6-7 (7yrs) 122cm","offer_id":51621613437311,"sku":null,"price":37.0,"currency_code":"GBP","in_stock":false},{"title":"8-9 (9yrs) 134cm","offer_id":51621613502847,"sku":null,"price":37.0,"currency_code":"GBP","in_stock":false},{"title":"9-10 (10yrs) 140cm","offer_id":51621613535615,"sku":null,"price":37.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2533\/3248\/files\/A4PJ001_2.jpg?v=1728387948"},{"product_id":"frugi-snow-and-ski-coat-rainbow-check","title":"Frugi Snow and Ski Coat - Rainbow Check","description":"\u003cp data-start=\"186\" data-end=\"249\"\u003e\u003cstrong data-start=\"186\" data-end=\"249\"\u003eFrugi Snow \u0026amp; Ski Coat – Bold, Bright \u0026amp; Built for Winter Fun\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"251\" data-end=\"585\"\u003eWrap them up for winter adventures in the \u003cem data-start=\"293\" data-end=\"316\"\u003eFrugi Snow \u0026amp; Ski Coat\u003c\/em\u003e – made for snowy fun, school runs, and chilly playtimes! Made from \u003cstrong data-start=\"384\" data-end=\"423\"\u003e100% post-consumer recycled plastic\u003c\/strong\u003e, this eco-friendly ski coat features a \u003cstrong data-start=\"463\" data-end=\"493\"\u003ewaterproof outer (8,000HH)\u003c\/strong\u003e, \u003cstrong data-start=\"495\" data-end=\"520\"\u003esnuggly fleece lining\u003c\/strong\u003e, and \u003cstrong data-start=\"526\" data-end=\"553\"\u003ehigh-insulation wadding\u003c\/strong\u003e for all-day warmth and comfort.\u003c\/p\u003e\n\u003cp data-start=\"587\" data-end=\"838\"\u003eDesigned to last through growth spurts and snowstorms, the sleeves are \u003cstrong data-start=\"658\" data-end=\"672\"\u003eadjustable\u003c\/strong\u003e, and clever extras like the \u003cstrong data-start=\"701\" data-end=\"720\"\u003edetachable hood\u003c\/strong\u003e, \u003cstrong data-start=\"722\" data-end=\"737\"\u003ezip pockets\u003c\/strong\u003e, \u003cstrong data-start=\"739\" data-end=\"761\"\u003ereflective details\u003c\/strong\u003e, and a \u003cstrong data-start=\"769\" data-end=\"802\"\u003ehidden “Secret Snacks” pocket\u003c\/strong\u003e make this a winter wardrobe winner.\u003c\/p\u003e\n\u003cp data-start=\"840\" data-end=\"1030\"\u003e✅ Waterproof, breathable \u0026amp; super warm\u003cbr data-start=\"877\" data-end=\"880\"\u003e✅ Made from recycled materials\u003cbr data-start=\"910\" data-end=\"913\"\u003e✅ Built-in mitten loop \u0026amp; pass-it-on label\u003cbr data-start=\"954\" data-end=\"957\"\u003e✅ Sizes: 12 months – 12 years\u003cbr data-start=\"986\" data-end=\"989\"\u003e✅ Matching salopettes \u0026amp; mittens available\u003c\/p\u003e\n\u003cp data-start=\"1032\" data-end=\"1120\"\u003e\u003cstrong data-start=\"1032\" data-end=\"1063\"\u003eLove the planet you play on\u003c\/strong\u003e – every coat helps turn old plastic into new adventures.\u003c\/p\u003e","brand":"Frugi","offers":[{"title":"2-3 (3yrs) 98cm","offer_id":55675610300799,"sku":"500034A5RBCH2Y3Y","price":75.0,"currency_code":"GBP","in_stock":true},{"title":"3-4 (4yrs) 104cm","offer_id":55675610333567,"sku":"500034A5RBCH3Y4Y","price":75.0,"currency_code":"GBP","in_stock":true},{"title":"4-5 (5yrs) 110cm","offer_id":55675610366335,"sku":null,"price":75.0,"currency_code":"GBP","in_stock":true},{"title":"5-6 (6yrs) 116cm","offer_id":55675610399103,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"6-7 (7yrs) 122cm","offer_id":55675610431871,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"7-8 (8yrs) 128cm","offer_id":55675610464639,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"8-9 (9yrs) 134cm","offer_id":55675610497407,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"9-10 (10yrs) 140cm","offer_id":55675610530175,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"10-11 (11yrs) 146cm","offer_id":55675610562943,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true},{"title":"11-12 (12yrs) 152cm","offer_id":55675610595711,"sku":null,"price":80.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2533\/3248\/files\/A5OW009_1.jpg?v=1751885771"},{"product_id":"frugi-snow-ski-coat-penguin-waddle-print-blue","title":"Frugi Snow \u0026 Ski Coat – Penguin Waddle Print (Blue)","description":"\u003ch3 data-start=\"156\" data-end=\"218\"\u003e🧊 \u003cstrong data-start=\"163\" data-end=\"218\"\u003eFrugi Snow \u0026amp; Ski Coat – Penguin Waddle Print (Blue)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp data-start=\"220\" data-end=\"440\"\u003eLet the chilly adventures begin! The \u003cem data-start=\"257\" data-end=\"288\"\u003eFrugi Penguin Waddle Ski Coat\u003c\/em\u003e is perfect for snowy days, sledging fun, and icy escapades – all wrapped up in a \u003cstrong data-start=\"370\" data-end=\"383\"\u003ecool blue\u003c\/strong\u003e design featuring waddling penguins that kids will adore.\u003c\/p\u003e\n\u003cp data-start=\"442\" data-end=\"812\"\u003eCrafted from \u003cstrong data-start=\"455\" data-end=\"494\"\u003e100% post-consumer recycled plastic\u003c\/strong\u003e, this eco-friendly coat is waterproof, breathable, and built for warmth with its snug \u003cstrong data-start=\"581\" data-end=\"598\"\u003efleece lining\u003c\/strong\u003e and high-performance \u003cstrong data-start=\"620\" data-end=\"634\"\u003einsulation\u003c\/strong\u003e. 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This soft and super-warm mid-layer is made from \u003cstrong data-end=\"443\" data-start=\"403\"\u003e100% recycled polyester coral fleece\u003c\/strong\u003e, turning post-consumer plastic into everyday comfort.\u003c\/p\u003e\n\u003cp data-end=\"775\" data-start=\"499\"\u003ePerfect for layering under coats or wearing on its own in cooler weather, it features a \u003cstrong data-end=\"606\" data-start=\"587\"\u003efull-length zip\u003c\/strong\u003e, a \u003cstrong data-end=\"624\" data-start=\"610\"\u003echin guard\u003c\/strong\u003e, and a \u003cstrong data-end=\"649\" data-start=\"632\"\u003ehigh neckline\u003c\/strong\u003e to keep out the cold. OEKO-TEX® certified for safety and softness, this fleece is kind to skin—and even kinder to the planet.\u003c\/p\u003e\n\u003cp data-end=\"1055\" data-start=\"777\"\u003ePart of Frugi’s pioneering \u003cstrong data-end=\"827\" data-start=\"804\"\u003eCircular Collection\u003c\/strong\u003e, the Toasty Ted Fleece is designed to be fully recyclable. When it’s outgrown and outworn, send it back to Frugi's recycling partner \u003cem data-end=\"979\" data-start=\"961\"\u003eProject Re:claim\u003c\/em\u003e, where it can be remade into brand-new fabric instead of going to landfill.\u003c\/p\u003e\n\u003chr data-end=\"1060\" data-start=\"1057\"\u003e\n\u003cp data-end=\"1354\" data-start=\"1062\"\u003e\u003cstrong data-end=\"1086\" data-start=\"1062\"\u003eWhy parents love it:\u003c\/strong\u003e\u003cbr data-end=\"1089\" data-start=\"1086\"\u003e✅ Made from recycled plastic bottles ♻️\u003cbr data-end=\"1131\" data-start=\"1128\"\u003e✅ OEKO-TEX® certified for safe next-to-skin wear\u003cbr data-end=\"1182\" data-start=\"1179\"\u003e✅ Circular Collection: 100% recyclable design\u003cbr data-end=\"1230\" data-start=\"1227\"\u003e✅ Cosy fleece with zip guard \u0026amp; high neck\u003cbr data-end=\"1273\" data-start=\"1270\"\u003e✅ Lightweight mid-layer for chilly adventures\u003cbr data-end=\"1321\" data-start=\"1318\"\u003e✅ Machine washable \u0026amp; quick-drying\u003c\/p\u003e\n\u003cp data-end=\"1459\" data-start=\"1356\"\u003e🎒 Pair with the \u003cem data-end=\"1396\" data-start=\"1373\"\u003eCosy Ted Snuggle Suit\u003c\/em\u003e or match with the \u003cem data-end=\"1437\" data-start=\"1415\"\u003eGrown Ups Ted Fleece\u003c\/em\u003e for twinning comfort!\u003c\/p\u003e\n\u003cp data-end=\"1538\" data-start=\"1461\"\u003e🛍️ Save 15% on your first order with code \u003cstrong data-end=\"1517\" data-start=\"1504\"\u003eWELCOME15\u003c\/strong\u003e at Simply So Lovely!\u003c\/p\u003e\n\u003cp data-end=\"1614\" data-start=\"1540\"\u003e\u003cstrong data-end=\"1614\" data-start=\"1540\"\u003eSoft on the skin, gentle on the earth – and ready for every adventure.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Frugi","offers":[{"title":"12-18 months","offer_id":55684288807295,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"18-24 months","offer_id":55684288840063,"sku":null,"price":38.0,"currency_code":"GBP","in_stock":true},{"title":"2-3 (3yrs) 98cm","offer_id":55684284645759,"sku":null,"price":38.0,"currency_code":"GBP","in_stock":true},{"title":"3-4 (4yrs) 104cm","offer_id":55684284678527,"sku":null,"price":38.0,"currency_code":"GBP","in_stock":false},{"title":"4-5 (5yrs) 110cm","offer_id":55684284711295,"sku":null,"price":38.0,"currency_code":"GBP","in_stock":false},{"title":"5-6 (6yrs) 116cm","offer_id":55684284744063,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true},{"title":"6-7 (7yrs) 122cm","offer_id":55684284776831,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"7-8 (8yrs) 128cm","offer_id":55684284809599,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"8-9 (9yrs) 134cm","offer_id":55684284842367,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"9-10 (10yrs) 140cm","offer_id":55684284875135,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true},{"title":"10-11 (11yrs) 146cm","offer_id":55684288938367,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false},{"title":"11-12 (12yrs) 152cm","offer_id":55684288971135,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2533\/3248\/files\/A5JK001_1.jpg?v=1752012557"},{"product_id":"frugi-zipped-ted-fleece-jacket-mushroom-field","title":"Frugi Zipped Ted Fleece Jacket- Mushroom Field","description":"\u003ch3 data-end=\"271\" data-start=\"195\"\u003e🧸 \u003cstrong data-end=\"271\" data-start=\"202\"\u003eFrugi Toasty Ted Fleece Jacket – Cosy, Circular \u0026amp; Adventure-Ready\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp data-end=\"497\" data-start=\"273\"\u003eSnuggle them up for chilly outdoor fun with the \u003cem data-end=\"353\" data-start=\"321\"\u003eFrugi Toasty Ted Fleece Jacket\u003c\/em\u003e! 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Filled with fab features such as handy zip compartments for little treasures and a stretchy side pocket to pop their reusable bottle in, this bright and bold backpack is perfect for holding their adventure-ready essentials. Keeping comfort in mind, the adjustable chest strap and padded shoulder pads provide your little one with a comfortable and secure fit.\u003c\/p\u003e\n\u003cp\u003eLove the planet you play on! 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